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Santa Cruz Beach Boardwalk

The Boardwalk's roots go back to 1865, when John Leibrandt opened a public bathhouse near the mouth of the San Lorenzo River. Other bathhouses followed and scores of tourists began visiting Santa Cruz to enjoy the highly-touted natural medicine of bathing in salt water. Soon more concessions sprang up including restaurants, curio shops, and photo stands. Toward the end of the century Fred W. Swanton, considered one of the greatest promoters and entrepreneurs of his time, laid plans for a casino and boardwalk a Coney Island of the West.

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